Women all over the world get all giddy and excited when entering beauty aisles. We are bombarded with products and marketing claims promising that their formulas will improve our skin appearance and texture, remove dark spots, and reduce the signs of aging. If we could get poreless, perfect skin, then count us in!

But like fad diets that give temporary results, oftentimes products made with artificial or chemical ingredients offer the same thing – a temporary mask without improving skin from deep within.

Here’s a principle to live by: simple means beautiful. That is, simple ingredients can lead you to the real beautiful you! Organic and natural personal care products that contain the simplest ingredients are your best show towards a more holistic lifestyle that allows you to be the best version of yourself. Still not convinced? Here are some reasons why these products should be on top of your list whenever you walk down the beauty aisle! 

They reveal your true beauty

Organic and natural products are formulated with real, longer-term benefits in mind and leave out harmful or questionable ingredients that may cause allergies, hormonal and reproductive issues. Taking your beauty practices back to basics – or back to nature – has proven that your skin craves the gentle and nourishing benefits of organic, plant-based ingredients. As a result, your true beauty shines through.

You can feel good about doing good

These products are formulated with organic and sustainably sourced ingredients. That means they’re not only good for your skin, they’re also great for the environment. Most brands that create these products are doing what they can to minimize their carbon footprint, with many promoting fair trade opportunities and even directly supporting local communities. If we have to patronize a brand and its products, why not those who do good for the society and the planet, right?

You can take better care of your health

The hard reality is that a simple application of over-the-counter lotions, creams, moisturizers and such can already make you prone to various diseases. Phtalates often found on your everyday products are known endocrine disruptors. Parabens, on the other hand, increase your risk of cancer. Also, UV filters added to products can delay puberty and affect reproductive organs. Formaldehyde, a known carcinogen, is also lurking in many personal care products. These are all scary, but if you avoid chemical-filled products altogether, then you can also give your health the vitality it needs.

They can encourage you to embrace a holistic lifestyle

Our definition of a holistic lifestyle is watching our diets, getting regular exercise and sufficient sleep, and becoming more active. But taking care of our internal wellbeing alone is not enough. We have to also look after our external wellbeing to complete this holistic lifestyle. Just like we need to watch what we eat, we also need to give careful consideration to what we apply on our skin as the harmful chemicals found in regular cosmetics have adverse effects on our immunity, our organs and our health.